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Why Everyone Should Stop Hating on Freemium Games

This post was originally published on The Next Web. check cell phone Geeks are a tough crowd to please. They know their stuff and when they don’t – they have the brains, experience and passion to investigate. When they love something, they do it wholeheartedly, but when they don’t, watch out. Lately, it seems hardcore gamers are starting to hate playing freemium in the heat of thousands of lightsabers, and others will soon follow. Freemium has been heavily criticized on South Park and has almost become the most negative buzz term around. But maybe, just maybe, it’s time for us to reconsider. Gamers will tell you that freemium has ruined gaming. Before the age of mobile games and social games, before analytics became the starting and ending point for everything, games were meant for fun. Nostalgic gamers will assume that game designers used to have an artistic voice and take pride in their products, while now they give users almost complete control over the process. Today, they would say, it’s all about creating an annoying and addictive psychological loop to get users to open their wallets. Pretty bad right? It’s just that it doesn’t start with freemium at all. Reports of the addictive nature of video games date back long before the only mobile game available was Snake. Hardcore gamers have defended games like WOW from the very accusations they make now, regarding the addictive nature of the game and its dramatic impact on players’ lives. . Gaming is a business and has been operating like one since day one. We can safely assume that no game ever becomes addictive by accident. We know for a fact that companies have hired psychologists to help create addictive experiences long before touchscreens became the norm. Offering free trials to gamers was a common business tactic when phones weren’t smart enough. What has changed is mainly the scope and transparency of things. Before the age of mobile, gamers were a smaller target group and not part of the mainstream. Now that everyone is a gamer to some degree, we tend to pay more attention and care to what these hobbies are doing to us. That’s really a great thing, as a larger customer base cannot be ignored, as is evident in this sector. Apple’s change of the “free” category to “get” and the opening of a new “pay once and play” category is the result of a huge crowd that never existed before freemium. We are now hearing more about what goes on behind the scenes of the games industry and are more aware, and therefore more protected than ever. play on mobile Are mobile games less impressive than video games? Do not shrink. It all really depends on the game. But even if it doesn’t – it’s not necessarily the result of an industry that places little emphasis on making a great product, but rather an indication of where this nascent industry is at right now. . We’re on our way to setting a new standard for mobile gaming that’s superbly designed and with the multitude of possibilities mobile offers – including location-based and matching games. physical aspects – the mobile gaming experience will soon surpass all others to shame. Another common accusation against mobile games involves the occasional display of ads. But can we really think of an entertainment platform that does not include any form of advertising? More importantly, there is a shift in mobile game advertising, as ads become more engaging and creative, and we can expect people to be more open to commercial content. interesting and stimulating. We should focus less on removing ads and instead demand that they become a form of entertainment on their own. While some might say that free-to-play games hurt indie developers who find it difficult to compete with big financially well-backed companies, the results prove otherwise. opposite thing. The indie pieces are a huge hit on every app store, and serious gamers look for (and find!) unique games, thus incentivizing developers to produce works of art. on mobile devices. But the best thing that freemium games have done is create a whole new segment of casual gamers. The opening of the industry to so many new customers has enriched not only the bank accounts of many developers but also the scope of creativity. And maybe that’s what the gaming community finds so frustrating: having to share a single state before with the rest of us. There are several ways to create great freemium games and make a profit without leaving players feeling manipulated and abused. With users becoming more sophisticated, game designers are forced to choose these options and make the entire industry quieter, more efficient. But in the meantime, let’s not blame freemium games for the industry’s growing difficulties. Don’t hate the player, but don’t hate the game either.

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